Geolocation intelligence environment designed to monitor and analyze the origin of visits across 5 sites included by default. It detects visitor postal codes, measures trade area performance, and segments audiences into Home-Based and Work-Based profiles for Drive-to-Store targeting and media impact measurement.
Applications:
Traffic and origin monitoring
Geo-performance analytics by trade area
Audience segmentation and targeting
Media planning and impact evaluation
Included capacity: 5 retail sites.
Need to analyze more stores? Extend your Origin Platform with additional store licenses.
