Your Decisions should be too.
Stop relying on static trade areas.
Understand how customers actually move.
12%
only 12% of retailers truly know all the places where their customers come from
70%
of trade areas are updated once a year — while behavior changes weekly
45%
of local campaigns miss their target due to outdated assumptions
→ Your Market Is Not a Map. It’s a Flow.
We transform mobility data into decision-ready intelligence
Territory
Your real catchment area (12 months of actual flows)
Dynamics
How your market shifts (quarterly evolution of flows)
Monitor
Where to act now (monthly traffic health signals)
Together, they create a continuous understanding of your market
Turn Traffic Data into Decisions
Detect traffic decline before revenue drops
Identify high-potential zones to capture
Optimize media budget allocation based on real traffic potential
Prioritize investments by zone penetration, health and reach objectives
Explore Real Retail Assets
The Flagships Collection
Your visibility. Your way.
For any store of retailer
Whether you have a standalone store, a network of locations, or a presence inside a larger retail destination, Ilan gives you the visibility you need. Start with Monitor or Monitor + Dynamics to track your real catchment and its evolution over time.
For retailers in shopping centers & retail parks
Get a one-time Market Performance Pack to understand the complete traffic dynamics of your asset. Ideal if you have a store inside a high-footfall location.
Get exclusive retail market insights
Monthly analysis of retail traffic trends and performance across Europe.
